Brad G. Philbrick & Company

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Copywriting & Content Writing

For us, copywriting and content writing are creative processes that organize information and craft words to produce compelling marketing materials, persuasive messaging, and engaging content that drives results.

How We View Content Writing

For content writing to be successful it must be client-driven, compelling, authentic, surprising, and even entertaining. Content writing is a perpetual process appealing to your would-be constituents, giving them something to find value in and keep them coming back for more.

What is Copywriting?

Copywriting is writing of course, but often it is suggesting concepts, structure, and visuals. It is all about informing, selling, and persuading. We create print ads, brochures, case studies, direct mail, sales letters, flyers, newsletters, press releases, and white papers.

Our Process

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Observations: A Refreshing Take on What Most People Miss

Welcome to Observations — a newsletter for anyone who believes the small things aren’t so small. Each edition offers a short, insightful reflection drawn from life, work, writing, or memory — all viewed through the lens of someone who has learned that real understanding begins when we slow down and notice.
 
You won’t find formulas or fluff here. Just thoughtful takes on what often goes unnoticed — the silence between words, the subtle cues of emotion, the wisdom in a half-remembered moment.
 
It’s not just a newsletter. It’s a pause. A deep breath. A fresh perspective.
 
Because sometimes, all it takes is a shift in what you see to change how you live.

We promise we’ll never send you any spam.