Resources
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Blog
Decrease Jargon Increase Rapport
Jargon. Every profession has it, and everyone uses it. Legalese, medical terminology, Newspeak, construction mumbo jumbo, computerese, and financial lingo all possess unique terms and acronyms. Want even more? Sports also use abbreviations as accepted
Is Strategy of the Dolphin Still Relevant in 2025?
Tucked in an obscure corner of my library, I came across Strategy of the Dolphin: Scoring a Win in a Changing World by Dudley Lynch and Paul L. Kordis. Their book introduced a fresh perspective
The Enduring Power of White Papers in Healthcare and Biomedical Fields
White papers have long been a staple of business-to-business (B2B) marketing and thought leadership, and in 2025, they remain a powerful tool—especially in the healthcare and biomedical industries. While digital content has evolved to include
The Eternal Spirit: Fibonacci’s Dance in Petals, Paintings, and Prosperity
Fibonacci numbers continue to fascinate me. I have found this fascinating numerical sequence in nature, art, architecture, and even as an indicator in investing and trading. The Fibonacci sequence was not new to me. I
Testimonials
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— Paul Arden, It’s Not How Good You are, It’s How Good You Want to Be