Why Fix What Isn’t Broken? Time to Pick Up That Old Book Again

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If It Ain’t Broke… Break It! by Robert J. Kriegel and Louis Patler, published in the early 1990s, is a timeless piece of advice I rediscovered while organizing my book collection and cleaning my bookcases. With its insightful advice on adapting to the dynamic business world, this book is as applicable now as it was when it was originally written. 

Background information on the Book

During the time of its publication, If It Ain’t Broke… Break It!, the world of business and technology was undergoing profound change. Companies in the early 1990s had to adjust to a more linked economy because of: 

  • With the rise of globalization, companies had to adapt to a more interconnected economy.
  • The early wave of digital transformation—The first surge of digital transformation—Companies had to reevaluate their long-standing practices as the internet took root. Many big corporations had to reconsider their strategies due to shifting market conditions, leading to downsizing and restructuring. The internet was emerging, forcing businesses to rethink traditional models.
  • Corporate restructuring and downsizing: Flat organizational structures, which encourage innovation, became more popular, while traditional corporate hierarchies fell in prominence. Many large firms were forced to rethink their approaches in response to changing markets.
  • The internet was emerging: At the same time that the internet was taking shape, the infamous dot-com bubble was about to be created.  

Many companies still followed the “if it ain’t broke, don’t fix it” mentality. Kriegel and Patler’s book directly challenges this mindset, stating that waiting until something breaks is usually too late. Their recommendations paved the way for the disruptive innovation tactics that innovative companies and Silicon Valley would eventually adopt.

With backgrounds in peak performance and sports psychology, Kriegel and Patler, respectively, contributed fresh viewpoints to the book. The authors’ varied experiences and perspectives make this book an engaging resource for welcoming change and shedding old ways of thinking.

Kriegel and Patler’s 1992 book challenged conventional wisdom. The writers emphasized that people and organizations must innovate even when things go well. In addition, they hammered home the Boy Scout credo, “Be prepared!” to inspire a spirit of proactive disruption rather than a reactive one. 

Why does it matter that we must read about and embrace change in a fast-changing world?  Kriegel and Patler state that companies (and people) must be ready to shake things up, the book’s demand for proactive change is more relevant than ever in today’s fast-paced economy, which is marked by rapid technical breakthroughs, shifting market dynamics, and evolving customer behaviors. “If it ain’t broke, break it” is an innovative rallying cry encouraging firms to avoid complacency instead of just keeping what works.

Alternative Knowledge vs. Traditional Methods

The writers criticize management techniques prioritizing stability and predictability above innovation and risk-taking. Modern leaders seeking to stand out in crowded marketplaces can relate to the book’s challenge to traditional wisdom, especially in this age of agile approaches and disruptive innovation.

Emphasize Devotion, Gut Feeling, and Flexibility

A common thread is the significance of living one’s dreams and being bold enough to try new things, even if it means “wiping out” occasionally. Nowadays, it’s more important than ever for leaders to teach their teams to bounce back from failure, change course when necessary, and keep growing even when faced with unknowns.

Insights on Individual and Company Development

The book’s tenets include personal growth lessons beyond company strategy. For personal and professional development, welcoming change and pushing oneself beyond one’s comfort zone is crucial. In this modern day, when being able to learn and adapt quickly is essential, these lessons are more relevant than ever.

Ending Remarks 

When managing change, creating innovation, and fostering growth, If It Ain’t Broke… Break It! is more than just a throwback to the corporate culture of the ’90s; it’s a prophetic guide. The lessons it teaches about questioning established norms and welcoming change are especially relevant in today’s fast-paced world.

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Brad G. Philbrick

A grant proposal writer of biotechnology and healthcare

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